30X40 Design Workshop

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This Architect Doubled His Income. Here's How.

Every Friday afternoon, I meet with students enrolled in my Architect + Entrepreneur Course to discuss their progress, professional challenges, and help guide their next actions. This is how I met Henry Gao. When he enrolled, his skills were being underutilized by his employer, and he was struggling to make ends meet in one of the most expensive cities in the US, San Francisco. Unsure if the risk of setting off on his own was the right thing to do, I reminded him it wasn't an all-or-nothing decision. He could keep his job AND start a side hustle as a low-risk next step.

Twelve months later he's more than doubled his monthly income.

Imagine, doubling your income in that short span?

Henry Gao, SF based Architectural Designer in his studio

Henry's story is part of a growing trend of young architects prioritizing work-life balance and earning more. Designing a creative life of your own making is an unattainable ideal, a dream never realized. In this latest installment of the modern practice series, Henry shares exactly how he did it.

By leveraging principles of entrepreneurship and finding ways to divorce time worked from fee earned, Henry was able to carve out time to sketch and learn architectural photography. He explored new digital tools and a method for using them in practice. And, importantly, he began sharing what he learned with others. The iPad workshop below is one of his ‘white space’ experiments. He discovered an unmet need in the profession and he’s using it to teach others, supporting his family with the proceeds and using that to buy even more creative ‘white space’.

DIGITAL WORKFLOW FOR DESIGNERS

This free, 3-Part Workshop is an intro to Henry's iPad for Designer’s Masterclass (which I'm enrolled in + highly recommend).

Digital Workflows for Designers (Free Workshop)

Interior Elevation Sketch

Design Options (see all three in the workshop)


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Interested in replicating Henry’s success? Here’s your shortcut.

Architect + Entrepreneur Course

When I started 30X40 Design Workshop in 2013 I was focused on building a non-traditional studio. I wanted to design homes, but as a creative person with many interests, I wanted a business that would allow me to explore them all. I made a very simple shift in the way I practice and this course explains how you can make that transition too. You’ll learn how to make the same creative white space Henry did so you can do more of the things you want to do. It's absolutely possible to design a business that serves your financial needs, supports your family and also feeds your creative intellect. And, it doesn't matter if you live in a city, a suburb or a remote island - like I do - when you apply the principles of entrepreneurship to reinvent a conventional practice model you'll earn more and have more time for the things you enjoy.

Whether you’re just getting started or you’ve been at this a while and you’re not where you’d thought you’d be, you’ll find valuable lessons here. I share what saves me time and makes my business more money each month. The curriculum provides a framework and a set of actionable steps that will help you put in place the systems required to design a business that works for you. You’ll have the freedom to choose what you work on each day, a purpose driving you forward and the time to spend on the things in life that really matter: your personal relationships.

Without the freedom to chose what I work on each day, a purpose driving me forward and strong personal relationships I don't consider myself successful. How you judge success may be different. Maybe your metrics are financial, maybe you want to run an international team, or win the Pritzker or travel full-time. There are no right answers, only ones that are right for you. This course teaches you to work with intention, toward goals that matter.